Save the Date: Apple Officially Announces iPhone 15 Event ‘Wonderlust’

Apple sent out invites Tuesday for its fall launch event, where we expect to see the iPhone 15 and several other devices revealed. The “Wonderlust” event will be Sept. 12 at 10 a.m. PT.

This falls within Apple’s usual timeline of holding its iPhone launch event in mid-to-late September. Last year’s event for the iPhone 14 and Apple Watch Ultra was held Sept. 7, 2022, for instance. 

The iPhone 15 will likely be the marquee device revealed. We expect to see four models released this year: a standard and larger Plus in the lower tier, and a more advanced Pro and Pro Max in the pricier tier. 

It’s never quite clear what else will launch alongside each year’s iPhone, though in the last several years a new Apple Watch, AirPods and standard iPad have been shown off at these events. 

There’s one new device that will almost certainly make an appearance: the Apple Vision Pro. The AR/VR headset, revealed at WWDC 2023 in June, isn’t expected to start arriving in Apple stores and shipping to customers until early 2024. So don’t expect it to get an early release this fall. But we’d be surprised if Apple didn’t take the opportunity to hype its next exciting advance in personal technology — even if businesses will likely be the only ones to foot the headset’s wallet-melting $3,500 price.

We could also see more announcements for Apple’s services, with new additions to Music, TV Plus, Fitness and iCloud.

What other products we’ll see Sept. 12 — and that will be available to buy before the holidays — is a bit tougher to determine. Here are our best guesses for what Apple will show off on its stage.