{"id":8506,"date":"2017-08-23T17:20:31","date_gmt":"2017-08-23T17:20:31","guid":{"rendered":"https:\/\/rsoftsolution.com\/blog\/snapchat-likely-to-begin-scripted-original-content-push-by-end-of-year.html"},"modified":"2017-08-23T17:20:31","modified_gmt":"2017-08-23T17:20:31","slug":"snapchat-likely-to-begin-scripted-original-content-push-by-end-of-year","status":"publish","type":"post","link":"https:\/\/www.rbsitsoftwaresolution.in\/blog\/snapchat-likely-to-begin-scripted-original-content-push-by-end-of-year.html","title":{"rendered":"Snapchat likely to begin scripted original content push by end of year"},"content":{"rendered":"


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Snapchat could start offering original scripted content very soon, according to its content lead Nick Bell (via Variety<\/a>). Snapchat has already done a lot with creators to build shows, including tie-ins for big broadcast hits like The Voice<\/em> and The Bachelor<\/em>, and it\u2019s also working with AE on reality TV via Second Chance<\/em>, a dating show featuring exes.<\/p>\n

This isn\u2019t Snapchat\u2019s first foray into scripted content, either. The social app ran a series called Literally Can\u2019t Even<\/em> back in 2015, which received generally awful critical reviews, inspiring headlines including \u201cWe \u2018Literally Can\u2019t Even\u2019 with Snapchat\u2019s new original series\u201d<\/a> and \u201cSnapchat\u2019s First Original Series is Here and It\u2019s Awful.\u201d<\/a><\/p>\n

This new effort sounds like a rethinking of its approach, featuring \u201csome\u201d content by the end of 2018 according to Variety. Original scripted programming carries with it significant cost, which could be one reason why it has avoided it to date, but Snapchat seems fairly bullish on the idea of becoming a broad-ranging video consumption platform for younger audiences.<\/p>\n

Snapchat isn\u2019t the only tech company looking at producing originals to drive interest among video viewers, however; Apple is reportedly investing $1 billion in original content efforts next year, and Facebook\u2019s Watch tab<\/a> debuted earlier this month.<\/p>\n

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Article source: http:\/\/feedproxy.google.com\/~r\/techcrunch\/social\/~3\/1mjK3u0jZYE\/<\/p>","protected":false},"excerpt":{"rendered":"

Snapchat could start offering original scripted content very soon, according to its content lead Nick Bell (via Variety). Snapchat has already done a lot with creators to build shows, including <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3],"tags":[10,7,14,15,6,12,11],"class_list":["post-8506","post","type-post","status-publish","format-standard","hentry","category-latest-update","tag-computer-news","tag-downloads","tag-microsoft-download-news","tag-networking-updates","tag-technology-update","tag-wordpress-plugin-download","tag-wordpress-theme-download"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t