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Long time UK-based health-focused social network HealthUnlocked<\/a> has flipped the switch to make its mobile app<\/a>\u00a0globally available, aiming to boost access to its network and feed more data into machine learning matching algorithms it began applying to the platform earlier this year \u2014 idea being to help people with the same health condition find each other so they can share information and support.<\/p>\n \u201cThe new app makes the HealthUnlocked<\/span> network more accessible than ever before and we expect more people to use the platform as a result, meaning more data is collected and users receive highly tailored recommendations,\u201d is its concise take on broadening the app\u2019s reach.<\/p>\n While it launched the app back in February, HealthUnlocked\u2019s website launched in 2012 and now has more than 700,000 registered users and around 40 million visitors annually to ~700 online support groups. The majority of group offer support for people with long term conditions, but the platform also offers general wellness communities, with groups focused on topics such as healthy eating and fitness.<\/p>\n Users can join multiple online communities, posting to share and interact publicly with other members. They can also individually message others, says if they want to privately discuss a shared health condition.<\/p>\n There\u2019s no requirement to use real identities within the app \u2014 indeed, users are encouraged not to do so, given the sensitive nature of discussions. While support groups are moderated by relevant not-for-profit organizations which can also feed information into the communities. HealthUnlocked says it has more than 700 charity and non-profit partners at this point.<\/p>\n \u201cThe app has been developed around the platform and its large user base,\u201d it says. \u201cEvery time a user writes something within the platform, we now run 638 algorithms, allowing us to understand the subject and health context of what has been written. For example, if you write about \u2018weight loss\u2019 understanding the the context it was written in \u2014 for example anorexia, rather than a new cancer drug or the start or a user\u2019s running regime \u2014 makes a huge difference when you are making inferences about what the user is interested in.\u201d<\/p>\n The information it needs to request at onboarding is \u201cless than ever before\u201d \u2014 on account of leaning on machine learning algorithms to extract custom insights from users\u2019 interactions.<\/p>\n \n \u201cInitial onboarding collects gender, health interests and diagnosed conditions to initially recommend online communities. We then use our technology and algorithms to create a health profile by understanding their behavior, the pages they read, or conditions they write about. They are then recommended further communities to join and other useful connections. This is a constantly evolving process based on the individual\u2019s activity,\u201d it adds.<\/p>\n The UK company has raised \u00a35M to date from private investors from the tech and health sectors in the UK and Silicon Valley, including Nick McKeown (Nicira, Barefoot) and Professor Walter Nimmo CBE (Inveresk).<\/p>\n It monetizes via matching users to relevant content, products and services, based on what it learns about them as they use the network. It says a big part of its commercial activity involves matching people to clinical trials and market research opportunities.<\/p>\n While another strand of its business is licensing a care planning tool it built for cancer patients, which is run in partnership with Macmillan Cancer Support. This is being used in more than 100 hospitals across the UK at this point, and is due to be rolled out to all hospitals in England later this year.<\/p>\n <\/p>\n Article source: http:\/\/feedproxy.google.com\/~r\/techcrunch\/social\/~3\/-02vAirRrQE\/<\/p>","protected":false},"excerpt":{"rendered":" Long time UK-based health-focused social network HealthUnlocked has flipped the switch to make its mobile app\u00a0globally available, aiming to boost access to its network and feed more data into machine <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3],"tags":[10,7,14,15,6,12,11],"class_list":["post-6550","post","type-post","status-publish","format-standard","hentry","category-latest-update","tag-computer-news","tag-downloads","tag-microsoft-download-news","tag-networking-updates","tag-technology-update","tag-wordpress-plugin-download","tag-wordpress-theme-download"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t