Roblox<\/a> has spent the greater part of the millennium creating a cool place\u00a0for kids to play a diverse collection of games inside a single cross-platform world for its huge audience of tens of\u00a0millions of monthly active youngsters.<\/p>\nThe company announced Tuesday that it has closed a massive $92 million funding round led by\u00a0Meritech Capital Partners and Index Ventures. The company has now raised just over\u00a0$102 million in total funding to date.<\/p>\n
Things have been moving rather quickly as of late for the social gaming startup founded in 2005. The company recently announced it has\u00a0more than 48 million monthly active users\u00a0on the site, with about half of that traffic coming from U.S. users. The company announced in December that user growth was at 30 million MAUs, so growth has been fervent in 2017 so far.<\/p>\n
\u201cRoblox\u2019s growth over the past two years has been one of the best-kept secrets in the industry,\u201d Meritech managing director Craig Sherman said in a statement. \u201cThey\u2019re experiencing engagement and audience numbers that rival some of the world\u2019s biggest gaming and entertainment companies and we see the trajectory continuing to accelerate. This is an exciting time to come on board.\u201d<\/p>\n
Roblox is pretty unique in just how young\u00a0its large user base is, with\u00a0children between the ages of 6-16 composing the largest chunk of the site\u2019s users. Roblox is available across a wide swath of platforms, including desktops, smartphones, consoles and a variety of virtual reality platforms.<\/p>\n
If you\u2019re first thought from this headline is that this is a hell of a lot of money,\u00a0you\u2019re not wrong. Roblox may have visual fidelity that\u2019s about as\u00a0basic\u00a0as Minecraft, but it\u2019s the game platform\u2019s customizability through creative tools that is allowing developers\u00a0to go wild in building\u00a0cool content for users.<\/p>\n
Roblox Studio is a bit like a more simplistic version of Unity, though the more than 22 million games that have been created using the service have to\u00a0be accessed directly through the Roblox portal. This isn\u2019t just some toy though; developers are making serious money capitalizing on the young and dedicated user base. Roblox just had to rework its pay structure to allow some of its most popular developers to earn up to $140,000 per month from the company.<\/p>\n
As the company looks to become more of a household name, they\u2019re expanding into a line of retail toys featuring their LEGO-like characters, which you can buy right\u00a0now at places like Toys \u201cR\u201d Us.<\/p>\n
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Article source: http:\/\/feedproxy.google.com\/~r\/techcrunch\/social\/~3\/CUc1dXIy3oA\/<\/p>","protected":false},"excerpt":{"rendered":"
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