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He might not want to run for office any time soon<\/a>, but Mark Zuckerberg has perfected the time-honored political art of talking a lot without saying anything.<\/p>\n In a sprawling letter consisting\u00a0mostly of feel-good mumbo jumbo and a light sprinkling of feature ideas<\/a>, the Facebook visionary laid out 5,700 words worth of nonspecific stuff that sounds nice<\/a>. Like fellow Facebook feel-gooder Sheryl Sandberg, Zuck was sure to drive home the warm\/fuzzy message of his ad dollar factory, hitting isolated human interest anecdotes with more frequency than the evening news.<\/p>\n While his desire for corporate self-reflection is mildly admirable in an industry loath to introspect, all of those words don\u2019t manage to\u00a0add up to the sum of their parts. (Seriously, that\u2019s kind of\u00a0a lot of words.) Of course, Zuck is right that Facebook does have a uniquely huge opportunity to do novel things at massive scale. But what can you really pull off if your number one goal is to avoid rocking a boat full of nearly two billion people?<\/p>\n For a snapshot of what the letter discussed, we broke down a few topics by number of mentions:<\/p>\n In one of the only substantive bits, Zuckerberg owns up to some of his platform\u2019s recent shortcomings:<\/p>\n \u201cIn the last year, the complexity of the issues we\u2019ve seen has outstripped our existing processes for governing the community. We saw this in errors taking down newsworthy videos related to Black Lives Matter and police violence, and in removing the historical Terror of War photo from Vietnam. We\u2019ve seen this in misclassifying hate speech in political debates in both directions \u2014 taking down accounts and content that should be left up and leaving up content that was hateful and should be taken down. Both the number of issues and their cultural importance has increased recently.\u201d<\/p>\n<\/blockquote>\n You had us right up until that last sentence.<\/p>\n Sure it\u2019s nice that Facebook wants to do Good Things, but it\u2019d be nicer if the company didn\u2019t beat us over the head with its own ostensible selflessness. It\u2019s hard to find inspiration in Facebook\u2019s grand global mission when the fact of the matter is that it stands to make a lot of money by expanding into countries it has yet to conquer. This remains\u00a0the obvious undercurrent behind its global mission to nobly connect everyone everywhere.<\/p>\n This should go without saying, but a lot of users (and plenty of reporters) seem unduly charmed by Facebook\u2019s humanitarian overtures.\u00a0Facebook engages in a lot of strategic philanthropy, but that doesn\u2019t make its mission philanthropic. Its mission is making money. It\u2019s okay to say that! <\/strong><\/p>\n While Zuckerberg\u2019s letter is not particularly profound, his\u00a0message is clear: Facebook, the great equivocator, is truly for everyone.<\/strong> The lowest common denominator of digital socialization works extraordinarily well for no one in particular. By rallying around a nebulous notion\u00a0of a greater good that flows through humanity at scale (miraculously alienating no one in the process!) Facebook can be some things to all people\u2014and that\u2019s really been its true mission all along.<\/p>\n Perhaps we should all put aside our differences and join hands on the\u00a0next quarterly earnings call?<\/p>\n <\/p>\n Featured Image: Flickr<\/a> UNDER A CC BY 2.0<\/a> LICENSE<\/small><\/p>\n Article source: http:\/\/feedproxy.google.com\/~r\/techcrunch\/social\/~3\/5qG7YhZwLR8\/<\/p>","protected":false},"excerpt":{"rendered":" He might not want to run for office any time soon, but Mark Zuckerberg has perfected the time-honored political art of talking a lot without saying anything. In a sprawling <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3],"tags":[10,7,14,15,6,12,11],"class_list":["post-3576","post","type-post","status-publish","format-standard","hentry","category-latest-update","tag-computer-news","tag-downloads","tag-microsoft-download-news","tag-networking-updates","tag-technology-update","tag-wordpress-plugin-download","tag-wordpress-theme-download"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n
\u00a0Zuck\u2019s\u00a0greater good<\/h2>\n
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<\/p>\nPrivacy<\/h2>\n
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Fake news<\/h2>\n\n
Diversity\/Inclusion:<\/h2>\n
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Facebook\u2019s\u00a0raison d\u2019\u00eatre<\/h2>\n