{"id":17098,"date":"2019-07-11T17:35:23","date_gmt":"2019-07-11T17:35:23","guid":{"rendered":"https:\/\/rsoftsolution.com\/blog\/swit-a-collaboration-suite-that-offers-freedom-from-integrations-raises-6-million-in-seed-funding.html"},"modified":"2019-07-11T17:35:23","modified_gmt":"2019-07-11T17:35:23","slug":"swit-a-collaboration-suite-that-offers-freedom-from-integrations-raises-6-million-in-seed-funding","status":"publish","type":"post","link":"https:\/\/www.rbsitsoftwaresolution.in\/blog\/swit-a-collaboration-suite-that-offers-freedom-from-integrations-raises-6-million-in-seed-funding.html","title":{"rendered":"Swit, a collaboration suite that offers \u2018freedom from integrations,\u2019 raises $6 million in seed funding"},"content":{"rendered":"

A marketplace dominated by Slack and Microsoft Teams, along with a host of other smaller workplace communication apps, might seem to leave little room for a new entrant, but Swit<\/a> wants to prove that wrong. The app combines messaging with a roster of productivity tools, like task management, calendars and Gantt charts, to give teams \u201cfreedom from integrations.\u201d Originally founded in Seoul and now based in the San Francisco Bay Area, Swit announced today that it has raised a $6 million seed round led by Korea Investment Partners, with participation from Hyundai Venture Investment Corporation and Mirae Asset Venture Investment.<\/p>\n

Along with an investment from Kakao Ventures last year, this brings Swit\u2019s total seed funding to about $7 million. Swit\u2019s desktop and mobile apps were released in March and since then more than 450 companies have adopted it, with 40,000 individual registered users. The startup was launched last year by CEO Josh Lee and Max Lim, who previously co-founded auction.co.kr, a Korean e-commerce site acquired by eBay in 2001.<\/p>\n

While Slack, which recently went public<\/a>, has become so synonymous with the space that \u201cSlack me\u201d is now part of workplace parlance at many companies, Lee says Swit isn\u2019t playing catch-up. Instead, he believes Swit benefits from \u201clast mover advantage,\u201d solving the shortfalls of other workplace messaging, collaboration and productivity apps by integrating many of their functions into one hub.<\/p>\n\n

\u201cWe know the market is heavily saturated with great unicorns, but many companies need multiple collaboration apps and there is nothing that seamlessly combines them, so users don\u2019t have to go back and forth between two platforms,\u201d Lee tells TechCrunch. Many employees rely on Slack or Microsoft Teams to chat with one another, on top of several project management apps, like Asana, Jira, Monday and Confluence, and email to communicate with people at other companies (Lee points to a M.io report <\/a>that found most businesses use at least two messaging apps and four to seven collaboration tools).<\/p>\n

Lee says he used Slack for more than five years and during that time, his teammates added integrations from Asana, Monday, GSuite and Office365, but were unsatisfied with how they worked.<\/p>\n

\u201cAll we could do with the integrations was receive mostly text-based notifications and there were also too many overlapping features,\u201d he says. \u201cWe realized that working with multiple environments reduced team productivity and increased communication overhead.\u201d In very large organizations, teams or departments sometimes use different messaging and collaboration apps, creating yet more friction.<\/p>\n

Swit\u2019s goal is to cover all those needs in one app. It comes with integrated Kanban task management, calendars and Gantt charts, and at the end of this year about 20 to 30 bots and apps will be available in its marketplace. Swit\u2019s pricing tier currently has free and standard tiers, with a premium tier for enterprise customers planned for fall. The premium version will have full integration with Office365 and GSuite, allowing users to drag-and-drop emails into panels or convert them into trackable tasks.<\/p>\n

While being a late-mover gives Swit certain advantages, it also means it must convince users to switch from their current apps, which is always a challenge when it comes to attracting enterprise clients. But Lee is optimistic. After seeing a demo, he says 91% of potential users registered on Swit, with more than 75% continuing to use it every day. Many of them used Asana or Monday before, but switched to Swit because they wanted to more easily communicate with teammates while planning tasks. Some are also gradually transitioning over from Slack to Swit for all their messaging (Swit recently released a Slack migration tool that enables teams to move over channels, workspaces and attachments. Migration tools for Asana, Trello and Jira are also planned).<\/p>\n

In addition to \u201cfreedom from integrations,\u201d Lee says Swit\u2019s competitive advantages include being developed from the start for small businesses as well as large enterprises that still frequently rely on email to communicate across different departments or locations. Another differentiator is that all of Swit\u2019s functions work on both desktop and mobile, which not all integrations in other collaboration apps can.<\/p>\n

\u201cThat means if people integrate multiple apps into a desktop app or web browser, they might not be able to use them on mobile. So if they are looking for data, they have to search app by app, channel by channel, product by product, so data and information is scattered everywhere, hair on fire,\u201d Lee says. \u201cWe provide one centralized command center for team collaboration without losing context and that is one of our biggest sources of customer satisfaction.\u201d<\/p>\n

Article source: http:\/\/feedproxy.google.com\/~r\/techcrunchIt\/~3\/Aw94pZGZJWI\/<\/p>","protected":false},"excerpt":{"rendered":"

A marketplace dominated by Slack and Microsoft Teams, along with a host of other smaller workplace communication apps, might seem to leave little room for a new entrant, but Swit <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[19],"tags":[25],"class_list":["post-17098","post","type-post","status-publish","format-standard","hentry","category-enterprise-software","tag-enterprise"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t