{"id":15475,"date":"2019-06-28T19:33:58","date_gmt":"2019-06-28T19:33:58","guid":{"rendered":"https:\/\/rsoftsolution.com\/blog\/apple-tries-out-the-choose-your-own-adventure-twitter-thread-format-that-recently-went-viral.html"},"modified":"2019-06-28T19:33:58","modified_gmt":"2019-06-28T19:33:58","slug":"apple-tries-out-the-choose-your-own-adventure-twitter-thread-format-that-recently-went-viral","status":"publish","type":"post","link":"https:\/\/www.rbsitsoftwaresolution.in\/blog\/apple-tries-out-the-choose-your-own-adventure-twitter-thread-format-that-recently-went-viral.html","title":{"rendered":"Apple tries out the \u2018choose-your-own adventure\u2019 Twitter thread format that recently went viral"},"content":{"rendered":"

It looks like choose-your-own-adventure Twitter <\/a> games won\u2019t be a one-hit wonder, now that Apple\u2019s social team has adopted the format. A new tweet from the @AppleTV Twitter account<\/a> today helps users find a movie to watch by having them click through a series of Twitter threads. However, their effort (so far at least) pales compared with the original viral sensation \u2014 a Twitter choose-your-own-adventure style game that blew up earlier this month, where Twitter users try to not get fired as Beyonc\u00e9\u2019s new assistant.<\/p>\n

If you haven\u2019t seen this masterpiece of Twitter handiwork<\/a>, give yourself a break this Friday and go try it. It\u2019s great fun.<\/p>\n

\n

Being Beyonc\u00e9\u2019s assistant for the day: DONT GET FIRED THREAD pic.twitter.com\/26ix05Hkhp<\/a><\/p>\n

\u2014 Green Chyna (@CORNYASSBITCH) June 23, 2019<\/a><\/p>\n<\/blockquote>\n

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The game is played by presenting you with a multiple choice question. You then click on your answer from among the Twitter replies presented by the original poster.<\/p>\n

For example, you start your day by ordering Queen Bey her breakfast. You\u2019re asked to choose between ordering a five-star breakfast or granola and yogurt. If you choose the former (spoiler alert!), you\u2019re fired. If you click the right answer, you move on to the next task.<\/p>\n

Further questions take you to new threads where you choose things like who Beyonc\u00e9 should FaceTime, what activity you suggest while she waits for hair and makeup, what song to play for her when she asks for music, when she should get dressed for the event and where, whether you should photobomb her on the red carpet to fix her dress, where she sits at an event, and so on.<\/p>\n

The game isn\u2019t always simple A\/B choices, either. The answers lead you down different paths. Your choice may not immediately result in being fired, but still could later on. For instance, if you send Beyonc\u00e9 swimming, there\u2019s no way to save your job when the next set of choices comes.<\/p>\n

According to a TIME profile<\/a>, the idea for the thread came from 19-year-old student Landon Rivera, who lives in L.A.<\/p>\n

The thread, now which now has over a quarter million Twitter likes, was noticed by celebs like Chrissy Teigen and Questlove, the report also noted.<\/p>\n

\n

My own assistant just got fired on the very first question https:\/\/t.co\/VrTrv8Y26k<\/a><\/p>\n

\u2014 christine teigen (@chrissyteigen) June 23, 2019<\/a><\/p>\n<\/blockquote>\n

\n

\n

This is amazing and really well done \ud83d\ude02 I got fired about 3 in. https:\/\/t.co\/gLdnqQY8tE<\/a><\/p>\n

\u2014 christine teigen (@chrissyteigen) June 23, 2019<\/a><\/p>\n<\/blockquote>\n

\n

\n

I failed the first time and surprisingly made it to \u201cto be continued\u201d status<\/p>\n

\u2014 Questlove De La Rose (@questlove) June 23, 2019<\/a><\/p>\n<\/blockquote>\n

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After the Beyonc\u00e9 game blew up into a viral hit, the creator started new threads about being Cardi B\u2019s bodyguard<\/a> and getting away with murder<\/a>. These haven\u2019t yet taken off to the extent the original Beyonc\u00e9 thread did, which today stands at over 250K Likes on the thread placeholder tweet<\/a>, and 97,300 retweets.<\/p>\n

While it\u2019s interesting that Apple\u2019s social media team has now copycatted the idea, their choose-your-own-adventure thread falls short.<\/p>\n

Actually, really<\/em> short.<\/p>\n

In fact, it\u2019s not much of an adventure at all.<\/p>\n

\n

What movie should you watch this weekend? \u2014 A THREAD
Start here to get our recommendation! pic.twitter.com\/Twv8Pn1hau<\/a><\/p>\n

\u2014 Apple TV (@AppleTV) June 28, 2019<\/a><\/p>\n<\/blockquote>\n

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Instead, the movie suggestion thread doesn\u2019t go much further than letting your pick between two movie watching scenarios, then directs you into a genre of your choosing\u2026then, it dead ends with a movie suggestion.<\/p>\n

This overlooks the reasons the Beyonc\u00e9 game went viral in the first place: because it was lengthy, complex, multi-branched, and<\/em> funny. You could get down several threads deep into the thing and then get booted out and lose.<\/p>\n

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saw someone made this kind of thing for bandersnatch so guess who wasted the better part of her morning making a flowchart for the Beyonc\u00e9\u2019s assistant twitter thread pic.twitter.com\/Lsakl4hCK9<\/a><\/p>\n

\u2014 the queen of abortion (@aunticapitalist) June 24, 2019<\/a><\/p>\n<\/blockquote>\n

\n

\n

Nobody: <\/p>\n

Whoever created that Beyonc\u00e9 assistant thread : pic.twitter.com\/VCDN7Jt2vW<\/a><\/p>\n

\u2014 U Bum (@ktippyy) June 25, 2019<\/a><\/p>\n<\/blockquote>\n

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The questions themselves also prompted commentary from those who knew Beyonc\u00e9 actual habits (or at least, thought they did.)<\/p>\n

Social media teams looking to replicate this formula for their own success will need to do more than create a handful of quick-to-end threads with little payoff. Either invest the serious effort in designing a clever branching narrative or just tweet as usual.<\/p>\n

\u00a0<\/p>\n

\u00a0<\/p>\n

\u00a0<\/p>\n

Article source: http:\/\/feedproxy.google.com\/~r\/techcrunch\/social\/~3\/j9gQwb0mBEA\/<\/p>","protected":false},"excerpt":{"rendered":"

It looks like choose-your-own-adventure Twitter games won\u2019t be a one-hit wonder, now that Apple\u2019s social team has adopted the format. A new tweet from the @AppleTV Twitter account today helps <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3],"tags":[10,7,14,15,6,12,11],"class_list":["post-15475","post","type-post","status-publish","format-standard","hentry","category-latest-update","tag-computer-news","tag-downloads","tag-microsoft-download-news","tag-networking-updates","tag-technology-update","tag-wordpress-plugin-download","tag-wordpress-theme-download"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t