{"id":14681,"date":"2019-04-04T23:36:48","date_gmt":"2019-04-04T23:36:48","guid":{"rendered":"https:\/\/rsoftsolution.com\/blog\/twitter-reverses-stance-and-allows-ad-encouraging-you-to-vote-in-france.html"},"modified":"2019-04-04T23:36:48","modified_gmt":"2019-04-04T23:36:48","slug":"twitter-reverses-stance-and-allows-ad-encouraging-you-to-vote-in-france","status":"publish","type":"post","link":"https:\/\/www.rbsitsoftwaresolution.in\/blog\/twitter-reverses-stance-and-allows-ad-encouraging-you-to-vote-in-france.html","title":{"rendered":"Twitter reverses stance and allows ad encouraging you to vote in France"},"content":{"rendered":"

Political ads on social networks have become a lot more complicated in France after the French parliament passed the so-called \u201cfake news law\u201d in late 2018. But the French government didn\u2019t expect Twitter <\/a> to refuse<\/a> an ad telling you to register to vote for the European election in May.<\/p>\n

Among other things, the fake news law says that you can\u2019t run a political ad without complying to a new set of rules. For instance, social networks have to display who is paying for those campaigns. Social networks also have to say how much money they receive for those campaigns.<\/p>\n

As Next INpact noted<\/a>, Twitter updated its terms of service on February 1 to say that all political campaigning ads are forbidden in France.<\/p>\n

Maybe Twitter isn\u2019t ready yet to display this information. Maybe Twitter thinks public interest campaigns related to an election are political ads. But there\u2019s one thing for sure \u2014 Twitter can refuse any ad on its own website.<\/p>\n

But the minister of culture, the minister of digital and the minister of the interior all complained about Twitter\u2019s decision\u2026 on Twitter.<\/p>\n

\n

La priorit\u00e9 de Twitter devrait \u00eatre de combattre les contenus faisant l’apologie du terrorisme.
Pas les campagnes incitant \u00e0 s\u2019inscrire sur les listes \u00e9lectorales d’une r\u00e9publique d\u00e9mocratique.
Ce sujet sera abord\u00e9 jeudi avec les GAFA lors du G7 des ministres de l’Int\u00e9rieur.<\/p>\n

\u2014 Christophe Castaner (@CCastaner) April 2, 2019<\/a><\/p>\n<\/blockquote>\n

\n

This morning, C\u00e9dric O, the newly appointed digital minister, talked with Twitter executives to convince them to change their mind. And it worked<\/a> \u2014 Twitter has updated its terms of service and this decision could have broader consequences in other European countries.<\/p>\n

A Twitter spokesperson sent me the following statement:<\/p>\n

\n

Promoting and protecting the integrity of #EUelection2019 is a core part of our mission for the next few months. That includes encouraging voter participation. Following enactment of the \u201cManipulation de l\u2019information\u201d law, we decided to prohibit all issue based advertising targeting France, which included Get Out The Vote type campaigns. Following consideration, we have now decided to allow campaigns aimed at encouraging voter participation. We are please to make this clarification and will continue to promote and protect the integrity of the #EUelection2019 conversation in the coming months.<\/p>\n<\/blockquote>\n

I interviewed C\u00e9dric O yesterday<\/a> and he thinks terms of service give too much power to social networks. \u201cWhen Facebook updates its terms of service, it has regulatory effects \u2014 it nearly becomes legislation \u2014 for 2 billion people,\u201d he said. Maybe it\u2019s time to end the big lie of terms of service<\/a>.<\/p>\n

\n

How France\u2019s new digital minister plans to regulate tech<\/a><\/p>\n<\/blockquote>\n

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Article source: http:\/\/feedproxy.google.com\/~r\/techcrunch\/social\/~3\/xEXs2-ugyrI\/<\/p>","protected":false},"excerpt":{"rendered":"

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