{"id":14601,"date":"2019-03-29T17:22:52","date_gmt":"2019-03-29T17:22:52","guid":{"rendered":"https:\/\/rsoftsolution.com\/blog\/user-interviews-a-platform-for-product-feedback-raises-5-million.html"},"modified":"2019-03-29T17:22:52","modified_gmt":"2019-03-29T17:22:52","slug":"user-interviews-a-platform-for-product-feedback-raises-5-million","status":"publish","type":"post","link":"https:\/\/www.rbsitsoftwaresolution.in\/blog\/user-interviews-a-platform-for-product-feedback-raises-5-million.html","title":{"rendered":"User Interviews, a platform for product feedback, raises $5 million"},"content":{"rendered":"

It\u2019s not uncommon to hear CEOs and business leaders talk about focusing on the consumer. But the only way to build for the consumer is to hear what they want, which can be a resource-intensive thing to retrieve.<\/p>\n

User Interviews<\/a>, an ERA-backed company out of New York, is looking to lighten that load with a fresh $5 million in seed funding from Accomplice, Las Olas, FJ Labs and ERA.<\/p>\n

User Interviews actually started out as Mobile Suites, an amenities logistics platform for hotels. It was a dud, and the team \u2014 Basel Fakhoury, Dennis Meng and Bob Saris \u2014 decided to do far more user research before determining the next product.<\/p>\n

In the process of talking to customers to understand their pain points, they realized just how difficult collecting user feedback could be.<\/p>\n

That\u2019s how User Interviews was born. The platform\u2019s first product, called Recruit, offers a network of non-users that can be matched with companies to provide feedback. In fact, User Interviews\u2019 first sales were made by simply responding to Craigslist ads posted by companies looking for non-users from which they could collect feedback.\"\"But because the majority of user research is based on existing users, the company also built Research Hub, which is essentially a CRM system for user feedback and research. To be clear, User Interviews doesn\u2019t facilitate the actual interviews with users, but tracks the feedback, facilitates sending emails and ensures that no one from the research team is reaching out to a single user too often.<\/p>\n

With Recruit, User Interviews charges $30\/person that it matches with a company for feedback. Research Hub costs starts at $150\/month.<\/p>\n

\u201cRight now, our greatest challenge is that our clients are the best product people in the world, and we have a huge pipeline of amazing ideas that are very valuable and no one is doing yet that our clients would love,\u201d said CEO and founder Basel Fakhoury. \u201cBut we have to build it fast enough.\u201d<\/p>\n

No mention of what those forthcoming products might be, but the current iteration sure seems attractive enough. User Interviews clients include Eventbrite, Glassdoor, ATT, DirecTV, Lola, LogMeIn, Thumbtack, Casper, ClassPass, Fandango, NNG, Pinterest, Pandora, Colgate, Uber and REI, to name a few.<\/p>\n

Article source: http:\/\/feedproxy.google.com\/~r\/techcrunchIt\/~3\/1B6fCFwSzzY\/<\/p>","protected":false},"excerpt":{"rendered":"

It\u2019s not uncommon to hear CEOs and business leaders talk about focusing on the consumer. But the only way to build for the consumer is to hear what they want, <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[19],"tags":[25],"class_list":["post-14601","post","type-post","status-publish","format-standard","hentry","category-enterprise-software","tag-enterprise"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t