{"id":14009,"date":"2019-01-22T21:28:34","date_gmt":"2019-01-22T21:28:34","guid":{"rendered":"https:\/\/rsoftsolution.com\/blog\/netflix-now-lets-you-share-a-favorite-title-directly-to-instagram-stories.html"},"modified":"2019-01-22T21:28:34","modified_gmt":"2019-01-22T21:28:34","slug":"netflix-now-lets-you-share-a-favorite-title-directly-to-instagram-stories","status":"publish","type":"post","link":"https:\/\/www.rbsitsoftwaresolution.in\/blog\/netflix-now-lets-you-share-a-favorite-title-directly-to-instagram-stories.html","title":{"rendered":"Netflix now lets you share a favorite title directly to Instagram Stories"},"content":{"rendered":"

Having reached critical mass, Netflix shows are now influencing culture \u2014 whether that\u2019s prompting everyone to \u201ctidy up\u201d<\/a> or causing chaos with \u201cBird Box\u201d-inspired challenges<\/a>. For good or bad, what happens on Netflix is talked about, memed and shared across the social media landscape. Today, Netflix is launching a new feature aimed at better inserting its brand into those online conversations: Instagram Story integration.<\/p>\n

Launching first on iOS, Netflix users will be able to share their favorite movies and shows to their Instagram Story right from the Netflix mobile app.<\/p>\n

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The feature will add the title\u2019s custom art to a users\u2019 Instagram Story, where it remains visible for 24 hours. The Story can also be customized with other options, like a user poll, for example.<\/p>\n

If the viewer has the Netflix app installed on their iPhone, they\u2019ll see a \u201cwatch on Netflix\u201d link in the Story that takes them to the show\u2019s or movie\u2019s page in the Netflix app when tapped.<\/p>\n

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This isn\u2019t the first time you could share a show from Netflix\u2019s app to a social platform \u2014 that\u2019s been supported for some time. However, the existing experience will pull up iOS\u2019s \u201cshare sheet\u201d (the built-in sharing function in the iOS operating system).<\/p>\n

According to a screenshot provided by Netflix, however, the new sharing feature is now a part of the Netflix app itself.<\/p>\n

After tapping \u201cshare,\u201d a screen appears with various options, including WhatsApp, Messages, Messenger, Twitter, Line and more, in addition to the newly added \u201cInstagram Stories.\u201d<\/p>\n

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The launch follows Facebook\u2019s\u00a0introduction<\/a>\u00a0of an option last year that allows third-party apps to share their in-app content to Instagram Stories. The idea was to provide users with an alternative to screenshotting what they wanted to share from other apps \u2014 like a song, a video, a playlist, etc. \u2014 to Instagram Stories. It\u2019s also meant to provide a more seamless experience for the Story\u2019s viewers, as they\u2019re able to tap the Story to engage with the shared content \u2014 while also giving the brand more control over the look-and-feel of what\u2019s being shared.<\/p>\n

In Netflix\u2019s case, it\u2019s branding shared title art with the name of the show or film, as well as a teaser or slogan, and the words \u201cNetflix Original,\u201d where relevant. (The feature works with all titles, not just originals.)<\/p>\n

The feature could prompt more word-of-mouth recommendations between friends and followers on Instagram, whose Stories platform alone is bigger<\/a> than Snapchat, reaching<\/a> more than 400 million users. And it could help content go viral within a certain fan base or demographic \u2014 like teen girl viewers or sci-fi fans, for instance \u2014 as prominent Instagram accounts shared the Netflix show.<\/p>\n

\u201cWe\u2019re always on the lookout for ways to make it easier for members to share the Netflix titles they\u2019re obsessing about and help them discover something new to watch,\u201d said Netflix in a statement about the launch.<\/span><\/p>\n

Instagram Stories integration is launching today on iOS to Netflix users worldwide. An Android version is in the works.<\/p>\n

Article source: http:\/\/feedproxy.google.com\/~r\/techcrunch\/social\/~3\/gFJ19XtOhzk\/<\/p>","protected":false},"excerpt":{"rendered":"

Having reached critical mass, Netflix shows are now influencing culture \u2014 whether that\u2019s prompting everyone to \u201ctidy up\u201d or causing chaos with \u201cBird Box\u201d-inspired challenges. For good or bad, what <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3],"tags":[10,7,14,15,6,12,11],"class_list":["post-14009","post","type-post","status-publish","format-standard","hentry","category-latest-update","tag-computer-news","tag-downloads","tag-microsoft-download-news","tag-networking-updates","tag-technology-update","tag-wordpress-plugin-download","tag-wordpress-theme-download"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t