As the nation struggles with a pandemic and economic uncertainty, fundamental shifts in consumer habits are leading marketers to rethink existing strategies and budgets allocated to influencers and streaming TV.
Category: Latest Update
Facebook launches drop-in video chat Rooms to rival Houseparty
Facebook is co-opting some of the top video chat innovations like Zoom’s gallery view for large groups and Houseparty’s spontaneous hangouts for a new feature called Rooms. It could usher
Facebook to launch ‘virtual dating’ over Messenger for Facebook Dating users
Facebook will soon allow users to go on “virtual dates,” the company announced today. The social network is planning to introduce a new video calling feature that will allow users
Facebook and Instagram will now show location of posts from high-reach accounts targeting US audiences
Facebook today is introducing another feature aimed at making it easier to see who’s behind the posts published across Facebook and Instagram. The company says it will now display the
Facebook pulls ‘pseudoscience’ from its list of targeted ad categories
Even as Mark Zuckerberg touted the “hundreds of thousands of pieces of misinformation related to COVID-19” that the site had pulled in recent months, Facebook continued to offer targeted ads
Facebook’s $5.7 billion bet on Indian giant Jio spells trouble for Amazon and Flipkart
Facebook’s major bet on Jio Platforms could create a headache for mobile payments services that have amassed tens of millions of users while struggling to find a business model in
Twitter will remove dubious 5G tweets ‘that could potentially cause harm’
Ever since it first started rolling out, 5G skeptics have attempted to link the next-gen cellular technology to all manner of health issues. Most recently, it’s become an easy scapegoat
Coronavirus-related Facebook support groups reach 4.5M in US as misinformation and conspiracies spread
Facebook has already come under fire for hosting groups organizing anti-quarantine protests in response to government lockdowns amid the coronavirus outbreak, and those promoting fake coronavirus cures and misinformation. Now
Coronavirus-related Facebook support groups reach 4.5M in US as misinformation and conspiracies spread
Facebook has already come under fire for hosting groups organizing anti-quarantine protests in response to government lockdowns amid the coronavirus outbreak, and those promoting fake coronavirus cures and misinformation. Now
Snap surges on earnings revenue beat and Q1 user gains
The coronavirus pandemic has presented plenty of challenges for ad-reliant social networks, but Snap made clear it was not yet feeling significant negative effects with its Q1 earnings release today.
Snap surges on earnings revenue beat and Q1 user gains
The coronavirus pandemic has presented plenty of challenges for ad-reliant social networks, but Snap made clear it was not yet feeling significant negative effects with its Q1 earnings release today.
Facebook launches COVID-19 data maps for the US, will take its symptom tracking efforts global
Many, many symptom trackers have launched during the coronavirus pandemic, but few have the potential to reach even a bucketful of Facebook’s vast ocean of users. Facebook launched a symptom
Facebook is pulling some protest events over stay-at-home violations
Facebook confirmed this week that it will be pulling down a number of posts promoting stay-at-home protests. CNN was the first to report the news, which finds the social media
Houseparty reports 50M sign-ups in past month amid COVID-19 lockdowns
Houseparty, the popular video chat application acquired by Fortnite maker Epic Games in 2019, has seen massive growth due to the COVID-19 pandemic. With government lockdowns keeping people from being
Clubhouse voice chat leads a wave of spontaneous social apps
Forget the calendar invite. Just jump into a conversation. That’s the idea powering a fresh batch of social startups poised to take advantage of our cleared schedules amidst quarantine. But